Katy Colloton's
Pitch It!
Aspiring film and tv writers know how to write a story but do you know how to sell your story? Pitching is a necessary part of the entertainment business. The right show pitched the wrong way won’t move forward. This course is designed to provide participants the skills and knowledge needed to develop and pitch your show in your voice. Through lectures, exercises and role play practice pitches, participants will learn the essential elements of a successful TV pitch, including concept development, storytelling elements and effective presentation skills.
Who's This Course For?
Writers with an idea, outline or finished draft hoping to sell to industry insiders.
Course Objective
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Understand the components of a successful TV show pitch.
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Learn how to craft engaging loglines, characters and series arcs.
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Practice your presentation and delivery skills.
Included Topics
Understanding the entertainment landscape
Overview of the ever-changing landscape, including the shift to zoom-meetings.
Discussion of current trends in programming.
Analysis of pitch pages from current shows.
Developing Your Concep
Identify core elements of a strong tv concept.
Discussion on entry points: world, character, theme.
Group brainstorm to help students flush out their ideas.
Loglines and the elevator pitch
Introduction to loglines.
Answering the question: what’s the show about?
Exercises to both create and refine student loglines.
Character Development
Breakdown the components of a compelling character.
Overview of character arcs, relationships and the importance of brevity in pitching.
Exercises to define and refine character point of view.
Week to week and the big picture
Review storytelling formats.
Discuss the importance of the pilot.
Outline elements of a strong episode synopsis.
Visual Decks
Analyze and discuss sample visual decks.
Discuss the role of visuals in the pitch.
Provide resources for creating a visual deck.
Presentation Skills
Review tips for public speaking
Discussion on how to engage your audience, overcome nerves and answer unexpected questions.
Share strategies for following up after a pitch.
Practice, Practice, Practice
Multiple opportunities for mock pitch sessions with feedback on performance and story.
Ready To Get Started?
Get in touch via the form below or email Katy at [email protected] to to get started
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